Nearly nine in ten UK adults and 99% of 12 to 15 year olds are online. As the online gambling sector continues to grow, the accessibility and impact of gambling on children and young people has been a growing concern.
Provide £10m of funding for a national education programme designed and delivered by relevant experts for children and young people over the next four years
Work with the financial services industry to block gambling transactions on accounts held by under-18s
Work with advertising bodies to explore using adtech to prevent under-18s seeing gambling adverts online
Develop a new industry-wide Code of Conduct with stronger protections for younger customers (18-24s) and a focus on identifying effective and appropriate controls on their accounts
Increase the number of competent professionals nationally who educate children and young people on the risks related to gambling
Educate more 11–19 year olds about the risks associated with problem gambling
Make under-18s much less likely to gamble online and see online gambling advertising
Motivate banks to introduce barriers and blocks to prevent under-18s from gambling online
Introduce adtech to prevent under-18s from seeing gambling advertising online